OUTDOOR / OOH

Outdoor / OOH campaigns

Visibility where your brand meets people in the real world.

PAPERBOAT coordinates Outdoor / OOH campaigns from format selection and material production to implementation, logistics and field execution monitoring.

We can integrate billboards, mesh, banners, panels and special formats based on the campaign objectives, location and context.

DEFINITION

What does Outdoor / OOH mean at PAPERBOAT?

OOH — Out of Home — is advertising present in the spaces where people travel, work, shop or spend time outside the home.

PAPERBOAT can coordinate format selection, material production, artwork adaptation, logistics, installation and implementation verification.

The objective is for the brand message to be visible, coherent and correctly adapted to the environment where it appears.

FORMATS

What can we implement?

The final configuration is established according to the project and availability, without unverified reach or audience claims.

CAMPAIGN TYPES

The right format for the real context.

01

Billboards & panels

Simple, clear messages adapted for fast visibility. We can coordinate artwork, production, logistics, installation and implementation verification.

02

Mesh & large formats

Solutions for buildings, façades and extended surfaces, configured around dimensions, material, fixing and site conditions.

03

Banners & temporary formats

Flexible formats for campaigns, events, retail or limited-duration projects, produced around the space and installation system.

04

Aircraft-towed banners

Aerial visibility for events and extended areas, configured around the message, route and real implementation conditions.

REAL IMPLEMENTATIONS

Campaigns in the real world.

The photographs show real OOH locations. Each window can be opened individually, while the geometric frame remains fixed and the image receives a subtle zoom.

Street billboard — Molekin campaign, Șoseaua Virtuții
OOH billboard — Molekin campaign, Șoseaua Grozăvești
OOH billboard — Molekin campaign, București–Ploiești

AERIAL OOH

Aircraft-towed banners.

An Outdoor format for broad visibility, planned around the message, flight route, period and confirmed operating conditions.

Aircraft-towed banner — Bavaria Mobility
Aircraft-towed banner — Ciuc Radler

HOW WE WORK

From the brief to implementation verification.

01

Brief & objective

We understand the message, audience and desired exposure.

02

Formats & locations

We establish suitable support types and campaign formats.

03

Artwork adaptation

We prepare or check files for each support specification.

04

Production

We coordinate OOH material production.

05

Logistics & installation

We organise delivery and implementation in the field.

06

Verification

We confirm and document implementation where relevant.

WHY OOH

The brand remains present in the real world.

OOH can add physical visibility to a campaign and support other channels through a constant presence in areas relevant to the audience.

  • Visibility in public space
  • Presence in high-traffic areas
  • Repeated exposure
  • Integration with digital or retail
  • Visual impact at large scale

For campaign materials, see advertising production for banners and mesh; for retail projects, see in-store activations.

FOR A QUOTE

The information that helps us configure the campaign.

Send what is already decided. The remaining details can be clarified together before the final estimate.

Request an OOH quote

FREQUENTLY ASKED QUESTIONS

Useful answers before we start.

What does OOH mean?

Out of Home advertising is placed in public spaces and traffic areas outside the home.

What Outdoor formats can PAPERBOAT manage?

Depending on the project, PAPERBOAT can coordinate billboards, mesh, banners, large-format panels and special executions.

Can you produce and install the materials?

Yes. Production and installation can be included depending on format, location and technical conditions.

Can you adapt the same artwork to several formats?

Yes. Artwork can be adapted to different dimensions and proportions while keeping the message and visual identity coherent.

Can you manage several locations?

Yes. Where required, implementation can be coordinated across several locations after availability and implementation conditions are confirmed.

Can you coordinate aircraft-towed banners?

Yes. The format, message, route, period and operating conditions are reviewed and confirmed for each project before quoting.

Can material production be included?

Yes. Campaigns can include production of the required materials according to the format and project specifications.

How do I receive a quote?

Send the city or area, period, format type, approximate number of locations, production and installation requirements and any available brief or artwork.

OUTDOOR / OOH PAPERBOAT

Put your brand in motion. In the real world.

From a single panel to a multi-format campaign, PAPERBOAT can coordinate OOH production and implementation in one coherent system.